ABOUT

Creative and detail-oriented Senior Graphic Designer with 13+ years of experience delivering impactful, on-brand visual content across digital, print, and motion platforms. Skilled in building cohesive brand identities, leading cross-functional projects, and developing marketing assets for lifestyle, beauty, wellness, and B2B industries. Adept at combining strategic thinking with visual storytelling to engage audiences and drive business goals. Passionate about clean design, collaboration, and continual innovation.

EXPERIENCE

Gecko Labs Social–Digital Designer (Freelance/Remote) | October 2020 – Present

  • Create trend-forward design solutions for clients in beauty, skincare, medical aesthetics, and lifestyle.

  • Develop and lead templates for social media, email, and e-commerce platforms.

  • Collaborate cross-functionally with internal teams and clients to execute consistent, high-quality deliverables.

Sourceability North America LLC–Senior Digital Designer (Hybrid/Remote) | January 2019 – March 2024

  • Shaped and evolved the visual identity for the parent brand and sub-brands in partnership with stakeholders and the Creative Director.

  • Produced digital and print collateral including social content, blog graphics, advertisements, trade show materials, CRM email designs, and landing page design mockups.

  • Integrated strategic thinking with clean, effective design to support B2B marketing initiatives.

  • Streamlined workflows, monitored timelines, and contributed to consistent brand expression across channels.

Urban Decay Cosmetics–Senior Web Designer (In Office) | November 2015 – January 2019

  • Oversaw the digital creative team and led the development of campaign assets for each product launch.

  • Designed CRM emails, digital ads, seasonal landing pages, and e-commerce assets.

  • Managed two direct reports and coordinated with external production partners and developers.

Orly International/SpaRitual–Graphic Designer (Contract) | May 2014 – November 2015

  • Elevated the brand identity of SpaRitual through print, packaging, and web design.

  • Produced custom illustrations, hand lettering, and textures for marketing and educational collateral.

  • Coordinated photo shoots and vendor relationships for product visuals.

Travelers Club Luggage–Graphic Designer (In Office) | January 2014 – May 2014

  • Designed print collateral including brochures, tags, manuals, and trade show signage.

  • Contributed to commercial photography production and surface pattern illustration.

CIE Games–Graphic Designer (In Office) | January 2011 – November 2013

  • Designed UI and environmental assets for mobile/Facebook games (Car Town, Racing Rivals).

  • Created promotional decks, marketing materials, and in-game visuals for licensing partners.

  • Collaborated with developers, artists, and marketing teams in a fast-paced, agile environment.